Online social networking strategies are an inexpensive way of advertising and building relationships with current and potential customers.
Through online networking companies can connect with customers, promoting products and services as well putting a ‘face to the name’. Posting small updates, links to resources and inviting feedback will encourage people to engage with the company and most importantly interact; creating a forum for people interested in what your business has to offer.
Social networking can benefit businesses by providing an additional channel for customer support, a means to gain customer and competitive insight, and act as a method for managing the company’s reputation online.
Some of the most popular social networking platforms include; blogs, Facebook, LinkedIn, Twitter, YouTube, Google+ and Instagram.
Here at Clarity Marketing, we can help you to connect through social networking. We will work with you to determine the most appropriate strategy for your business, and the best way for you to reach your customers.