Pinterest has emerged as one of the fastest growing social networking sites on the internet. It’s simple functionality of organising and sharing of images has contributed to its popularity and wide usage.
Pinterest has emerged as one of the fastest growing social networking sites on the internet. It’s simple functionality of organising and sharing of images has contributed to its popularity and wide usage.
Businesses that make an effort to maintain successful business-to-business relationships are rewarded with goodwill in both their online and offline networks. By taking the time to acknowledge relationships with other professionals, businesses also increase the odds of gaining additional work from acquaintances beyond their immediate circle.
Customer service is the series of activities designed to enhance the level of customer satisfaction. A consumer is more inclined to relay a bad experience with customer service than a good experience.
When dealing with customers who voice their opinions online – whether it be negative, positive or neutral, many companies struggle to find the balance in responding in a way that both protects their brand and pleasing their customers.
Copywriting is the use of words and ideas to promote a person, business, opinion or idea. The key to writing a good article lies with being knowledgeable about the topic, knowing who your target audience is and knowing how to write. Listed below are the ten key tips to writing great copy.
On March 30th 2012, Facebook Timeline for Business Pages was released. The default landing pages no longer exist, which eliminated the process of “Fan Gating” (forcing users to like your business page in order to access more information). The new Facebook Timeline required you to take a more creative approach into converting users to Fans. […]
It is well known that most customers seek to find products and services via the web. This being the case, most businesses now realise that their marketing efforts should include some form of online marketing. One of the first strategies that come to mind is Search Engine Optimisation (SEO). Although SEO is a great way […]
With the dynamic landscape of the Internet always evolving; what was once considered the best practice for a website might not be the case now. Listed below are 10 common mistakes to avoid on your business’ website.
What is Brand Loyalty? The loyalty, devotion or otherwise preference a customer has for a brand over others. When consumers become committed and emotionally connected to your brand and make repeat purchases over time, it is a result of consumer behavior and their values.
When considering launching a new advertising campaign or promotion for your business, it’s important to put together a carefully thought-out advertising brief for both yourself and the designer. Taking the time to plan and design the brief properly gives you a greater probability of seeing higher return on investment for the project, as it allows […]