Event Marketing Tips

Do you have a social media strategy for your next industry event? In today’s market, with the convenience of social media, the days of printing out flyers promoting your upcoming event are gone and replaced with innovative online marketing techniques. Here are some effective event marketing tips enabling your brand to have a lasting impression […]

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How to Leverage Google+ for SEO

With the number of people interacting socially with Google products increasing, having a Google+ page is a big part of social signals in search. Google+ dominates search results above all other social platforms so it is no secret that having a Google+ page for your business will increase Search Engine Optimisation (SEO) effectiveness. Find out […]

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4 Ways to use Social Media in PR

Are you wondering how you can incorporate social media in your public relations strategy? It is clear that social media has drastically changed the PR world and is an important tool used to interact and connect with clients and customers. Instead of sending out press releases and waiting for the media to publish your story, […]

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How to Improve Email Marketing for your Small Business

An effective email marketing campaign will have an engaging headline, appealing design and appropriate schedule but the most effective way to increase conversion rates and grow sales is in your email content. Once you’ve mastered the basics of email marketing, it can be hard to retain your subscriber’s attention with engaging content. Here are 5 […]

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Twitter Marketing Techniques for your Business

Have you started a Twitter account for your business but don’t know how to make it successful? Twitter is a great social media platform to allow your company to communicate with your customers and leave a lasting impression on your audience with 140 characters. Here are some essential Twitter marketing techniques to use for your business […]

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